A Brief History of Search – Google Algorithm and SEO

Brief history of search featured image

Developing a strong website in terms of SEO can mean the difference between success and failure, or between fame and obscurity.  This article provides an introduction into the history of the Google Search Algorithm as well as outline the fundamentals of the formula as applied to WordPress SEO.  Many individuals have carved out a living serving as SEO specialists, and others work diligently to rank their small business among popular local searches.  Initially looked down upon by marketing professionals as a "get rich quick scheme" full of  feverish promises of #1 rankings, … [Read more...]

Use Google Places to Improve SEO

Google Places Featured Image

Whether you are using WordPress or something else, a valuable way of increasing traffic to your website is to setup a Google Places account for your business.  The Google search engine favors websites that list a physical address over ones that don't, and is thus a great opportunity to improve your search ranking. Even if you don't operate out of a typical brick and mortar establishment, listing your residential address for a home business or a rented office space dramatically improves the probability your website will appear high on a given search's rankings.  In … [Read more...]

How to Write a Perfect WordPress Post for SEO

How to Write Perfect Post Featured Image

Now that you've set up your new WordPress website, it's time to start blogging.  The most important thing to remember is that when it comes to reaching your prospective customers online, content is king.  Not only should you publish frequent posts, you need to write the correct textual content in the right places in order for your website to rank high on Google.  This article will show you how.  If you haven't installed WordPress yet, check out our post How to Install WordPress in 5 Minutes.  Then get publishing! How to Make a Post in WordPress The cardinal rule of … [Read more...]

5 SEO Tips When Picking a Domain Name

5 SEO Domain Name Tips for WordPress

Picking a good domain name offers some confusion for business owners who are just starting to venture into online marketing.  A domain name is the industry term for your website's online address, such as www.mybusiness.com.  There are many types of domain names, including ".com", ".biz", ".net", and others.  I thought it would be a good idea to write a blog post on just what makes a good domain name for Search Engine Optimization (SEO) purposes, especially for our potential clients or aspiring web designers.  When picking a domain name, you should keep these fundamentals in … [Read more...]